The “Onnozeleir” T-shirt is a subtle nod to those who look at life with a smile.
One word, spoken softly but with meaning.
Not angry, not sharp: just honest.
It is that typical Flemish, and especially Antwerp, ability to appoint someone without really judging.

“Onnozeleir” is both sweet and slightly venomous.
A word that everyone understands, but only sounds really good here.
This shirt captures exactly that feeling: a bit of self-mockery, a bit of attitude, a lot of recognition.

Dialect that sticks

In a world full of slogans and noise, this T-shirt simply says it all.
A sleek design, black on white or white on black, without frills or explanations.
The power lies in simplicity. The words do the work.
Whoever reads it smiles. Whoever wears it says it all.

The typography has been deliberately kept simple: modern, legible, and full of character.
A piece of local identity translated into contemporary design.
No flashy humour, but subdued charm with a nod to the street.

Quality and fit

• 100% cotton

• Soft, breathable, high-quality fabric

• Printed with environmentally friendly, OEKO-TEX® certified inks

• Unisex fit (S to XXL, depending on color)

• Available in black with white print

• Designed in Belgium, printed locally within Europe

The result is a durable, comfortable shirt that feels both casual and stylish.
A piece that will last a long time, just like the word itself.

Who is this shirt for?

For anyone who’s ever sighed and said “silly” and then laughed.
For those who take themselves or others with a grain of salt.
For people from Antwerp, Flemish people, and all people with a healthy dose of self-mockery.
This shirt isn't a joke, it's a mirror with a smile.

Gift tip

The "Onnozeleir" T-shirt is the ideal gift for friends, colleagues, or family members with a sense of humor and realism.
A subtle, relatable piece that always works; because everyone knows someone who deserves it.

Size guide

Care Instructions